How to Get Good at Winning Failing
Two writers develop one real script in public, draft by draft, failure by failure — and turn every stuck moment into a tool you can use. The finale is the actual pitch.
Sunil Pappu · writer, India Avinash “Avi” Kapurala · writer, NYC
First episode ~October 2026.
The premise
One script. Ten episodes. No hiding the mess.
Most shows about writing talk to people who already made it. This one doesn’t. Sunil and Avi choose a brand-new idea on air in episode one and write it — live, in public, two weeks at a time — into a script they actually pitch in the finale. Every dead end stays in the edit.
How each episode runs
A real stuck moment
Something specific and current from the season script, or from the hosts’ own recent work. No hypotheticals.
The live brainstorm
Sunil and Avi work the problem out loud, unscripted. Disagreement welcome. Dead ends left in.
A tool you can use
Named plainly, stated in one portable sentence, plus something to try this week — on a script or anything else.
Season 1
The ten failures, in order
Titles and tools only — no spoilers for how badly each one goes.
- Loading the season…
Listen
The trailer
Recorded closer to launch. Here’s where it’ll live.
Trailer not recorded yet.
My first draft is always shit. So is this page, technically.
TODO: embed trailer audio here once recorded — see trailer/trailer-vo.md
Don’t miss it
Get told when episode one drops
No newsletter yet, just a heads-up when the first episode is real. We’ll fail publicly on your inbox at most once every two weeks, starting ~October 2026.
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